Why listing your property with the right broker makes the difference.

Where do all buyers and tenants come from?

You’ve probably heard the saying, “If you’re not first, you’re last.” This is particularly true in the world of property portals. In the UAE, Property Finder alone has an impressive 5 million monthly visits, followed closely by Bayut with 5.3 million and Dubizzle with 6.8 million. Since Property Finder and Bayut are specialized property platforms, they should be your primary focus for effective marketing.

The Power of The First Page

Here’s a statistic that might stop you: 95% of buyers and tenants never scroll past the first page of property listings. That means your listing needs not only to stand out but also exude credibility. This is where features like Property Finder’s “Green Verified Badge” or Bayut’s “Tru Checked” come into play. These badges reassure prospective buyers and tenants that the listing is authentic and credible. To attain these credibility markers, sellers must sign a Form A with the agent. Without it they cant produce credible listing

Beware of Unethical Practices

However, not all agents play by the rules. Some may use deceptive tactics, like concocting false offers with bogus checks, to persuade sellers into signing a Form A. This enables them to post a listing and attract potential buyers, but it compromises the integrity of the sale and market.

Know Your Broker

This brings us to another critical point: the importance of knowing who is representing you in the sale. Before committing, take the time to meet the broker face-to-face. Evaluate their track record and ask for references from past clients. This due diligence will give you a clear idea of whether you’re dealing with a seasoned professional or a fly-by-night operator.

Let’s Take the Next Step Together

If you’re in the market for a reliable and experienced agent — someone with a five-year track record and 13 successful property sales this year alone — I’d love to discuss how we can make your property listing as successful as possible. Get in touch, and let’s plan the way forward.